There’s no shortage ofPokémoncontent but it seems thatThe Pokémon Company is gearing up to produce even more spinoffsof the massive monster-taming franchise. Beyond the mainline Pokémon games, fans have been treated to a plethora of projects designed to capture the spirit of the franchise within a unique context. Some notably successful spinoffs includethe wildly popularPokémon GO, the picture-takingPokémon Snap, the competitivePokken Tournament, and even apps designed tohelp people track their sleepand brush their teeth.
PerVG247, players are looking at several morePokémonproducts in the coming years as The Pokémon Company has opened a new development team simply titledThe Pokémon Works. This division’s website specifies thatits purpose is purely focused on the Pokémon franchise as it will be developing “not only games but also services"likePokémon Home. Aside from these vague details, there’s nothing else to go on, leading to plenty of speculation regarding the purpose of The Pokémon Works.
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To put it plainly, The Pokémon Works team could be developing anything given the franchise’s sheer diversity in products. If it’s not working on some kind of spinoff likeDetective PikachuorPokémon Picrossit will be focused on moving more into the realm of services; The website specifically calls outPokémon Home, soit could be The Pokémon Company attempting to further capitalize on lifestyle apps. As a brand,Pokémonhas managed to achieve success in so many different sectors that it’s difficult to imagine a direction it won’t pursue.
If anything, the creation of The Pokémon Works is an indication that the franchise is showing no signs of stagnating or slowing down. Withthe recent launch ofPokémon Trading Card Game Pocket, even more fans are being introduced to one of the series' most successful creations, prompting further growth in the tabletop market.Pokémon’s success has often stemmed from its strong cross-promotion synergiesso funneling more money to a team that can strengthen this aspect of the business makes sense.
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I’ve found some ofPokémon’s latest products to be more miss than hit and while I’m a diehard fan of the series,I do wonder if the franchise ever runs the risk of stretching itself too thin. With the disastrous launch ofPokémon Scarlet/Violet, I do wonder if the company prioritized fewer endeavors if the results wouldn’t be better. Having said that, there’s a good chance I’m thoroughly underestimating the sheer marketability of anything related to Pikachu.
